We are curious
and bold

To reimagine urban life we are curious, we ask what’s possible and we are bold in our actions.

Behaviours that
Support the Value

  • You like to explore the trends that shape urban life and how we can make it better for people.
  • You ask others ‘what is possible’ and you don’t settle for the ‘same old, same old’.
  • You get excited about not always having the full picture clearly mapped out for you.
  • Experimenting is the way you learn and help others to learn.
  • You challenge assumptions and embrace disruption.
  • You are drawn to the path that is less known because it leads to new opportunities.

Behaviours that
Undermine the Value

  • You manage your thinking based on the success of what has worked in the past and don’t ask questions.
  • You’re intolerant of mistakes and believe experimenting slows down progress.
  • People see you as ‘stuck in your ways’.
  • You shut down suggestions that challenge the norm.
  • You think disruptions are a phase that will not stick around.
  • New opportunities create new work and you’re already too busy.